Stella Artois Applies Venmo Stickers To Aid Culinary Industry

In partnership with Holler, the AB InBev brand gives Venmo users a way to support the James Beard Foundation as they make payments on the app.


Ketel One Readies Instagram Happy Hour For End Of Daylight Saving Time

The Diageo vodka curated influencer programming around meditation and mindfulness, showing how self-care continues to gain traction in marketing.

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Patrón Sells Connected ‘smart Coasters’ For Margarita Perfectionists

Drink coasters connect to smartphones and provide a step-by-step guide on measuring each cocktail ingredient as it is poured.


Stella Artois Taps Andy Cohen For Social Audio Series

"Daydreaming in The Life Artois" appears on the AB InBev brand's YouTube channel every Friday through July 10.


Budweiser Kicks Off Nostalgic Concert Series On Youtube

Tapping the Black Eyed Peas for the first episode, the brand is urging fans to select songs they want to hear and ask questions of performers on social.


Stella Artois Hosts Instagram Cooking Show To Support Covid-19 Relief

"Stella Sessions@Home" will appear on Instagram's IGTV video streaming service Tuesdays through Fridays.

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Absolut Vodka Urges Drinkers To ‘sex Responsibly’

The Pernod Ricard spirits brand donated money to a nonprofit group as people shared its campaign focused on consent via social media.


How Starbucks Uses Ai To Counter Mobile’s Isolating Effect

At NRF's Big Show, CEO Kevin Johnson shared why the chain is embracing artificial intelligence to compensate for some of mobile's downsides.


Pepsi Shakes Up Holiday Gift-giving With Mobile Spin On Paying It Forward

The effort includes QR codes for sharing cash rewards via channels like Facebook Messenger and a reinterpretation of the Jumbotron kiss cam.


Kilchoman Distillery To Embed Nfc In Labels Following Bottle Tag Test

The distiller saw a 6.5% engagement rate among consumers for the bottle tags and a 22% engagement rate with its branded iOS app.

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